Economic Analysis of Burberry Essays

Monetary Analysis of Burberry Essays Monetary Analysis of Burberry Paper Monetary Analysis of Burberry Paper 1. 0 Introduction There are instruments and procedures that can support proprietors and administrators decide. Anyway these choices depend on simply estimations where the expenses and benefits will go to a breakeven point. The normal breakeven investigation is Cost-Volume-Profit Analysis. This investigation shows that how the expense and benefit changes when the volume change. It investigations the consequences for benefits of changes in factor costs, fixed costs, selling costs, volume, and the items sold. In any case, there was a drawback for this examination which it just spotlights on the breakeven point. In this paper, I for the most part examinations Burberry’s execution and portraying a portion of the companies’ foundation. Other than that, I additionally did some exploration on the structure and the intensity of the extravagance style industry. Burberry had manufactured their situation in the market since 1856. Burberry Group is a British extravagance design house, producing apparel and style adornments. Its unmistakable plaid design has gotten one of its most broadly replicated trademarks. The organization has marked stores and establishments around the globe, and furthermore sells through concessions in outsider stores. It maintains a list business and has a scent line. 2. 0 Burberry Background The Burberry brand was notable for the valid British legacy, novel popularity based situating inside the extravagance field. They are the biggest retailer in United Kingdom. Their establishing standards are quality, capacity and present day exemplary style. The channel coat, trademark check and Prosum horse logo are their all around perceived symbol portfolio. By year 2000, Burberry worked 58 organization possessed stores. 2. 1 History 154 years back, a 21 years of age draper’s student, Thomas Burberry, opened a little outfitter’s shop in Basingstoke Hampshire, England. By year 1870, Burberry concentrated on the quality and advancement in texture and outwear structure which extended the shop into a ‘emporium’. Ten years from that point forward, they concocted Gabardine. Coat is a breathable, weatherproof and ‘tearproof’ texture. In 1891, Thomas Burberry Sons extended their emporium in the West End of London at 30 Haymarket. They built up a forerunner of the channel coat, Tielocken, which was embraced by British officials during the Boer War in 1895. In 1904, the Burberry Equestrian Knight Logo was created containing the Latin word â€Å"Prosum† significance advances and enlisted as a trademark. Burberry was then charged by the War Office to adjust its officer’s coat, to suit the states of British contemporary fighting, bringing about the present day â€Å"trench coat†. During the 1920s, they added a covering to the channel coat, The Burberry Check, which was enlisted as a trademark of Burberry. In 1955, Burberry was granted a Royal Warrant by Her highness Queen Elizabeth II and the subsequent Royal Warrant in 1989. With these notoriety assembled, they turned into a worldwide notable extravagance brand. 2. 2 Products Burberry has different sorts of items. All items are to do with design. The items they give can be seen at the pyramid demonstrated as follows. Burberry brand uniqueness is the licensed Burberry Check. It is a consolidated red, highly contrasting check design. It was made in 1924 and was utilized as covering for the channel coats. It was then utilized for other product including satchels, umbrellas, and scarves. Other than the Burberry trademark check, their mark symbols additionally incorporates channel coat motivated D-rings, stitching and the Prosum equestrian knight logo. The Ansoff Matrix Market Penetration Classic Garments for existing objective market (Trench coats, outwear, and so on. )Item Development Burberry Accessories . e. arena caps, totes, toys, aromas, and so on. Market Development Diffusion extends in mid 1990s for more extensive crowd (Younger Consumers) Diversification N/A 3. 0 Industry 3. 1 Luxury Industry Background Fashion is typically developed from the imagination parts of people’s character. This is an industry where indiv iduals can communicate their maximum capacity of their inventiveness which reflects ones persona. Style industry is excessively founded on each country’s culture which gives the originators intuition and the uniqueness of the design. The United Kingdom (UK) style industry had given an incredible effect on the UK economy. The immediate estimation of the UK design industry to the UK economy is around ? 21 billion which is comparable to 1. 7% of the UK GDP. This immediate effect incorporates producing, wholesaling and retailing of a scope of style products. Buying from the materials segment, promoting and advertising spending, the financial commitment of the style instruction and design media segments additionally the immediate effect of the UK style industry. One of the principle impact is the Value Added Tax (VAT) paid by purchaser while buying style things. It comprises of ? 13. 2 billion from the ? 21 billion. With respect to the aberrant and instigated effect of the UK style industry is determined as more than ? 16 billion. This effect identifies with the spending in different ventures, running from IT to the travel industry. The all out commitment from the UK style industry is more than ? 37 billion. Consistently, Burberry has a place with the design business. Be that as it may, hypothetically, Burberrry has a place with a run of the mill customary extravagance industry. Extravagance merchandise are one of only a handful few genuinely â€Å"global† brands that can pick up from worldwide effectiveness in promoting and creating the item precisely the equivalent in any market that they enter. In UK, this market had developed into an adult market. It is a market of the changing components of socioeconomics, purchaser and design patterns and the requests of new age. The majority of the clothing creation of the players in the business redistribute to different nations. 2 of the principle redistributes are China and Hong Kong. Notwithstanding, UK has a large group of other cost communities including Vietnam, Turkey and Bangladesh. 3. 2 Products in the business There are different items in this industry. Infact, this is similar to people’s every day needs. The accompanying outline characterizes the extravagance segment and the items delivered in this industry. These item sections can be partitioned in geological fragments 3. 3 Industry Structure The opposition in this industry is monopolistic rivalry. There are a huge number of firms in this industry rivaling one another. Instances of firms are, Louis Vuitton, Hermes, Gucci, Prada and so forth. These are not many of those notable extravagance design brand. The nature their items are separated and they have their own uniqueness which causes them to have the command over the cost. 3. 3. 1 The Porter’s Five Forces Model This model can clarify this industry in detail. Dangers of New Entrants It is accepted that new participants won't generally be a danger to the current set up brands. In any case, new originators that start their own image with the right development framework, they can develop rapidly. For this situation, they can pull in unstable center market clients. Yet, they typically can't pull in the stable HNWI clients. Contending with those very much created organizations they will require high capital for the most recent innovations to keep their products up to quality. Furthermore, it is extremely hard to appraise consumers’ tastes which additionally incorporate their different profiles, and representative needs or desires. Little firms don't just structure, assembling, and sell their items, they likewise communicate with their clients and deliberately section their business sectors and channels of dispersion. This will give the new participants the favorable position during the procedure of configuration, assembling and deals. The explanation being is they comprehend their shoppers better and attempt their best to satisfy their requirements. With respect to huge firm, they will experience difficulty understanding their shoppers on account of the chain of importance in the firm. Dealing intensity of Suppliers The bartering intensity of providers supposable to be low since this market has not arrive at their consistency. It is not quite the same as the customary brand where shoppers have their certainty on those brands. Extravagance brands need to construct their consumers’ certainty with showcasing which will cost them a high financial plan. Haggling intensity of Buyers The bartering intensity of purchasers is high. The organizations need to satisfy their consumers’ needs. In the event that the purchaser requires an item yet the store, the store should call up some their branches so as to satisfy the consumers’ needs. Danger of Substitutes There are not a viable alternative for the extravagance style industry except if of not getting it. Extravagance industry as a rule utilize their own marking to draw in their shoppers and keep their steadfastness on the brand with their uniqueness. 3. 4 Industry Performance The extravagance business is becoming amazingly well during the time in any event, during financial stoppage. In year 2009, the extravagance merchandise retailers stand 23% of new store opening. As indicated by a worldwide land guide, CB Richard Ellis (CBRE), extravagance retailers work in more than 25 nations and 50 urban communities worldwide by and large. Contrasting that and the worldwide top retailers, CB Richard Ellis had mapped 294 world’s top retailers across 69 nations which cause the extravagance retailers to have the biggest worldwide nearness of all retail parts. Hong Kong is the most famous goal for extravagance retailers. They draw in 91% of extravagance brands studied as a component of the CBRE study. Followed by London (87%), Dubai (85%) and in conclusion in absolute eight of the main 15 extravagance Asian urban communities including, Taipei, Beijing, Shanghai, and Singapore. In the United States, they spend around $324. 3 billion on attire, adornments, and footwear in 2002 and expanded by 2. 9% ($315. 3 billion) in 2001. The work under this industry had diminished in light of the fact that the greater part of the creation had moved abroad for the explanation of lower cost

Huckleberry Finn: A Trip :: essays research papers

A Trip Within’ The Heart Of A Colorless Boy      In Mark Twain’s Adventures of Huckleberry Finn, the primary characters travel inside the heart, not only an outing down the Mississippi River. All through the excursion down the Mississippi River, Huckleberry Finn’s, a destitute whithered stray, musings about prejudice change from a bigot undesirable kid to a genuine individual with his very own feeling fate. All through the novel, Huck portrays his experience and contemplations upon prejudice and disparity among “niggers'; and whites. Huck and “nigger'; Jim, runaway slave, glide down the Mississippi River as inconsistent people, yet towards the finish of the novel Huck recognizes that even African-Americans are as equivalent as white individuals.      Huck never regards the “niggers,'; particularly Jim since Huck and Tom Sawyer, a romanticized companion, ceaselessly pull pranks on Jim so they can feel better than the “black'; race. Despite the fact that Huck gets away from society and his harsh dad, Pap Finn, he keeps on pulling pranks on Jim, since Jim fled from servitude. For instance, when Jim clarifies that he ran off Huck objects however vows not to turn him in despite the fact that “people would call [him] a down and out Abolitionist'; (50). This shows Huck is a caring dependable bigot kid; be that as it may, Huck’s eccentric character “curled [a rattlesnake] up on the foot of Jim’s cover'; as a joke, in spite of the fact that in the night the rattlesnake’s mate bit Jim (59). Also, Huck “warn’t going to let Jim discover it was [his] issue'; nor apologize on the grounds that he would not like to feel low to a “ni gger'; (59). This occurrence shows that Huck despite everything sees himself as better than Jim on account of his skin shading. Now of the novel, Huck is helping Jim get away from which causes him to feel wretched to human advancement; notwithstanding, he keeps on deceiving Jim so he can be better quality. Huck keeps up to treat Jim with little regard and despite the fact that he languishes over the stunt, he never apologizes to Jim.      As they progress down the waterway, Huck starts to understand the genuine character of Jim as an equivalent man with enormity and consideration in his heart. During their ride down the waterway Huck chooses to pull another prank on the purported unintelligent Jim. The last stunt Huck plays on Jim while they are in the haze is making Jim accept that everything that has occurred in the tempest after they severed from one another just happened in Jim’s mind.

Using Argument of Evaluation to Effectively Communicate

Using Argument of Evaluation to Effectively CommunicateArgument of evaluation is a technique in communication that helps you deal with the challenge of human interaction. It would help you to understand how people function and how they interact in situations that require them to create a unified communication. An argument of evaluation is nothing but an attempt to understand how a person approaches something before he starts with his own act of communication. As it is said by Dr. T.S. Paul, 'To agree with someone means to accept what they are saying for the first time.'Arguments of evaluation have three basic issues, namely, assessing the argument, assessing the person and analysing the specific arguments in order to solve the problems. How does one assess the argument? Evaluating the argument can be done by asking the question 'Does the argument to prove the case?' or the more formal, 'Is the argument demonstrable?' It can also be done by asking yourself, 'What is the basis of the a rgument?' These are just some of the basic questions you should ask while analysing an argument.The main issue of this approach to communication is to create a good impression on the other person. We often feel that we need to repeat things to others just to convince them about our point of view. By effectively conveying your own opinions in various ways, you help to make the other person believe in the information you are giving.Since most arguments occur through indirect communication, which usually comes through listening, then the best way to tackle the problem is to have a direct exchange of views. Sometimes, there is an inherent problem with these indirect discussions because of the fact that these situations seem quite familiar. Once again, the best way to tackle such a situation is to have direct exchanges where the topics are new and fresh.As we all know, personal conversations are very difficult to assess. We arenot capable of analysing every single word that is being used when communicating with people we do not know. Therefore, when we listen to a conversation and there is something we can assess, it is best to listen intently.One of the ways to do this is to analyse the difference between the content of the personal conversations and the written communication. If the personal communication seems very homogeneous, then it is a pretty good sign that the listener is actually interested in the conversation. If the personal conversations sound like formal discussions, it means that the listener is probably not interested in the conversation. On the other hand, if the personal conversations do not seem like formal discussions but seem like ordinary discussions, it means that the listener is most likely interested in the conversation.The next thing that should be learnt is to analyse the topics that are brought up during a specific topic. The most effective way to deal with topics is to have an idea about the topics that will be discussed so that you can prepare your arguments well enough to respond to those topics. This is a very simple technique to use and is very useful when you find that a particular discussion seems too broad for you to handle.Finally, having an understanding of the topic being discussed would be very helpful in creating a proper manner of communicating with the other person. By recognising and considering the different factors affecting the situation, you create a well-informed, emotionally balanced, and helpful communication that will serve you in the future.

The American Colonies How They Shaped Societies And...

Matthew Blake Kimberly Taft History 131 24 July 2015 Religion in the American Colonies: How They Shaped Societies and Politics. The main reason so many immigrants fled from Europe was to free themselves from religious persecution. They were being forced to either believe a certain way or pay for a specific religion to be in their country, they were not allowed to believe or practice their beliefs openly without detriment of some sort. The New World was new and had endless possibility and opportunity to get away from such oppression and pursue a life free from prosecution. Granted there was also money to be made and competition with Spain and France to discover the New World which made it promising for the wealthy and aristocrats to invest†¦show more content†¦Ann Hutchinson was one of the founders of Providence, Rhode Island. The Puritans believed that it was possible to have an individual relationship with God without intervening of clergy or aristocracy. Puritans thought that the Bible could be interpreted by any man therefo r they placed great emphasis on teaching their children to read. They also believed that man could govern themselves as long as it was within the Bibles laws, that is where the town meetings come in and they are still in communities today. This also meant that the Bible was their main source of authority and anyone within the community who did not abide by the Bible’s law within the Puritan interpretation would be reprimanded or prosecuted by authorities hence, the Salem Witch Trials that took place in Massachusetts. The Puritans believed that hard work, self-discipline, frugality, and self-reliance would be rewarded with eternal life in heaven. The Puritans did have a democratic view on how their government should be run based on the town meetings where community member could voice opinions or concerns and they would be addressed accordingly. However, they come to the New World to free themselves from persecution but were so self-involved in their own

Autism is Treatable Essay - 2894 Words

Imagine a beautiful baby girl named Laura. She has a dark head of curls and piercing green eyes. Laura’s parents were very happy with her progress because she had (so far) been developing on time. She said her first word at twelve months and stood up for the first time, three months later. Laura was the perfect baby, that is, until four days after her third birthday. Laura had lost her words. She was no longer taking an interest in being around her parents, her older brother, or even the family dog. Laura would sit for hours staring at the spinning wheels of a car and at the connections on the legos instead of driving the car or putting the legos together to build something. No longer would she look into her parents’ eyes and imitate the†¦show more content†¦As of now, a person would not be able to tell that, at her well-baby check up four days after her third birthday, Laura was diagnosed with autism. There ARE treatments that are proven to help reduce the sym ptoms of autism. One just has to know where to look and not give up, even when it seems hopeless. Autism is defined as, â€Å"A complex neurobehavioral disorder that includes impairments in social interaction and developmental language and communication skills and rigid, repetitive behaviors. The disorder covers a large spectrum of symptoms, skills, and levels of impairment. It ranges in severity from a handicap that limits an otherwise normal life to a devastating disability that may require institutional care.† (Melillo, 1) The cognitive symptoms of autism include a lack of empathy, problems developing non-verbal skills such as eye contact, and no interest in sharing with others. Those on the autism spectrum may also have trouble making friends their own age due to the delay of cognitive and physical development. (Autism Symptoms, 1) Autism affects the development of verbal communication by delaying or preventing the person diagnosed from learning to talk. People with autism may also have trouble starting and continuing conversations or a stereotyped and repetitive use of language, as well as a difficulty understanding their listener’s views. (Autism Symptoms, 1) A person diagnosed with autism may also have odd or abnormal sensory perceptions. ForShow MoreRelatedIntroduction. Managing Autism Can Be A Challenge To Cope1397 Words   |  6 PagesIntroduction Managing autism can be a challenge to cope with in any family with-out understanding ASD. In the article, Autism Spectrum Disorder, Catherine Lord explains autism spectrum disorder, or ASD, as a neurodevelopmental syndrome that is defined by deficits in social reciprocity and communication, and by unusual restricted, repetitive disorder (2000. P355). 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Thomas Szasz stated this about autism, â€Å"With the passing of the years, my earlier conviction that conflict and disagreement are not diseases has only grown, and with it my conviction that listening and talking are not instances ofRead MoreAutism Spectrum, Asperger, And Pervasive Development Disorder1519 Words   |  7 PagesThe autism spectrum consists of three main disorders, autism, Asperger s, and pervasive development disorder not otherwise specified (PDD-NOS). One issue regarding disorders on the autism spectrum is the minimal research funding for them. While treatable diseases are heavily studied due to the search for a cure, the disorders on the autism spectrum cannot be treated. 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Smoking and Lung Cancer Essay - 1448 Words

Smoking and Lung Cancer Lung Cancer accounts for fifteen percent of all cancer cases, and an estimated 170,000 people in the United States get lung cancer a year. (5)About 155,000 of those people die from the cancer. Recently, the rate of women affected by lung cancer has increased, while the rate of men affected has decreased. However, lung cancer is the leading cancer that kills both women and men. (1) So, what is lung cancer? Lung cancer is the uncontrollable growth of abnormal cells in the lung. (5) There are two main types of lung cancer: non-small cell and small- cell lung cancer. Non-small cell lung cancer (or NSCLC) is more common than small-cell lung cancer (SCLC) and occurs in about 80% of all lung cancer cases. (3)†¦show more content†¦(5) SCLC, also known as oat cell carcinoma, has no divisions. It starts in the large breathing tubes, and grows fairly rapidly. This type of lung cancer is usually very large by the time it is diagnosed. (5) There are also different stages of lung cancer. For NSCLC, there are four main stages. Stage I A/B is when the tumor has spread to the lymph nodes that are associated with the lung. (2) Stage II A/B is when the tumor has spread to the lymph nodes in the tracheal area, including the chest wall and the diaphragm. Stage III A is when the tumor has spread to lymph nodes on the opposite lung or on the neck. Finally, Stage IV, the most severe stage, is when the tumor has spread beyond the chest. (2) On the other hand, SCLC only has two stages of cancer growth. Limited is when the tumor is only found in one lung and the nearby lymph nodes. Extensive is when the tumor has spread beyond the lung into other organs. The treatments for lung cancer depend on the type, location, and size of the cancer. (3) One option is to remove the tumor through surgery; however, it depends on the location of the tumor. A surgeon can perform a resection, which is a removal of part of the lung. 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Communication For Managers Characteristics of Business

Question: Discuss about the Communication For Managers of Characteristics of Business. Answer: Describe five characteristics of effective business messages. Communication is the soul of every business. It serves as the content and channel for ones vision, ideas, novelty, plans, strategies and solutions. Effective business communication is the chief aspect for professional success and strong interpersonal relationships. Effective communication should be engaging, encouraging, eloquent, meaningful and informative.[1] Business-related messages are usually communicated through e-mails, instant messaging, phone calls, answering machines, documentations, presentations, etc. These messages need to have the five major characteristics, i.e., the five Cs, in order to be effective and constructive. Courteousness And Conversational Tone A business message should have a pleasant and polite tone. Its important to show gallantry to encourage a response from the recipient. One should refrain from sounding too emotional, confrontational and complaining. Even if there is a disagreement or clash of thoughts; its important to maintain the courtesy and decency.[2] Instead of insulting and disgracing each other; professionals should try to maintain the decorum and civility. Positive words, pleasing tone and calmness make a business message turn out to be an effective one. Conciseness Being concise is one of the key elements for an effective business communication. Pitching the ideas and thoughts in a precise and crisp manner not only saves the crucial time of the business parties but also emphasizes on the actual and concrete message that needs to be communicated. Lengthy expressions, repetitive content and fillers might subdue or suppress the subject of the message. Eliminating unnecessary phrases, selecting action verbs, avoiding doublets and using active voice could help in creating a terse and defined business message.[3] Correctness And Accuracy Leaving a message with wrong information or confusing content is not only embarrassing but also unprofessional, time consuming and costly. Grammatical errors, misspelled names and wrong pronunciation could hamper the communication process.[4] Slangs and jargons ruin the essence of business communication. Before sending an e-mail or dialling a client; facts, figures, dates, spellings, punctuation marks and grammar should be thoroughly checked. Written messages should be edited and revised. Clarity The business message should be framed according to the receivers level of understanding and interest. Clearly stating the business idea, objectives, plan of action, procedures and issues help in creating a structured and organized message. Moreover, clarity implies ease of perception by being accessible and readable to the business partners, clients or employees. Completedness Written and verbal business communication is effective when the messages are complete. A good test is to evaluate whether the following questions: What, Who, When, Where, Why and How are answered well in the message or not.[5] Who Who is the intended receiver and does the business message contain content appropriate for the receiver? What What is the objective and what do the clients, associates and business partners need to perform? What challenges and issues have been discussed? When When is the meeting going to be held? When is the conference being organized? When is the product being launched? By when is the receiver expected to respond? Where Venue, electronic addresses, postal addresses, fax numbers, telephone numbers, etc. Where is the respondent expected to contact or reach? Why Why are the plans being formulated? Why is the involvement of reader necessary? How How the receivers are required to contribute to the proposal? How is the business proposal beneficial to the parties? Before conducting business in a foreign country, why is it worthwhile to learn common phrases in the native language even if your clients there will speak English? Todays economy is increasingly globalized and companies are constantly expanding overseas and dealing with clients from all over the world; therefore learning foreign language becomes self-evident. Though, there is no denying the importance of English language as a common means of communication across the globe, but learning common phrases in the native language of the clients and collaborators could reinforce cross-cultural understanding and build healthier or stronger connections.[6] Learning a foreign language is much beyond the grammar and vocabulary, in fact it strengthens the business relations, encourages cooperation, avoids confusion or misperception and helps in taking better decisions. Communicating comfortably with a native speaker encourages efficient and smooth business across big and complex markets. Making an effort to interact with the clients in their native language would reassure them about the business relationship going a long way. Languages are the bedrock of the worlds cultural heritage; understanding a language requires understanding its cultural component too. Learning a foreign language does not imply cramming a few sentences or phrases, in fact it encompasses proper usage of words, tone, expressions and attitude.[7] Therefore, for global competitors the most important factor is to be able to communicate in the native language of their clients on a wider and clearer basis. This uplifts the image of the organization and opens up better business opportunities. Moreover, expanding business in international markets is strongly dependent upon the level of customer awareness and customer satisfaction. This depends on how well the organization interacts and connects with the customers. Interacting in their native language would make the customers feel comfortable, contented and connected. The global marketing strategies should accentuate the culture, values, language and style of the target market. This understanding, respect and care for the customers would definitely have a positive impact on the growth and success of the business. As a result the business would get showered with trust, loyalty and positive word of mouth.[8] Scientific studies have proved that learning, appreciating and understanding the native language of the business partners, clients, suppliers and customers stimulate creativity and boost productive thinking. One of the renowned psychologists, Dr. Thomas Bak has explored that learning the native language of clients is an effective mental exercise and organizations begin to understand the world from the perspective of another culture and are empowered to have a broader horizon. Creative thinking and collaborated vision bring wonders to the business.[9] Just like language is the bridge to other countries, it is a tool expand business and shine globally. Though learning a foreign language requires substantial commitment of time and money but the incentives to learn a second language are compelling. What are the five common techniques for developing paragraphs? Thoughts, ideas and facts in writing should be presented in an organized and structured format. A paragraph, especially a business message, should be able to express the purpose, facts, issues, challenges, reasoning, characteristics and approach. In order to write an effective paragraph; its important to understand and follow the common principles or techniques for paragraph development. Development By Description A paragraph needs to be developed by details of facts, places, processes, relationships and people. Every idea needs to be adequately explained and supported through details. The descriptive mode helps the writer recreate the entire experience for the readers. Details of the setting and characters help readers mentally visualize the events. This makes the entire paragraph more explicit and interesting as it uses specific details and supporting ideas. This technique emphasises on sequence of events and proper arrangement of ideas which is quite useful for relaying background information and historical events.[10] Development Using Cause And Effect This technique is either used to highlight the impact and possible outcomes of an event, action and condition or to analyze and discuss the reasons or causes of certain incidents or circumstances. Here, the writer can use signal words like because, due to, as a result, therefore, consequently, etc.[11] For instance: The foreign collaborators are planning to visit us next week, therefore, our team has decided to conduct a cross-cultural training session for better understanding and healthy relations. Employees would be able to interact well with the collaborators without any hesitation which can open up doors for more opportunities. The above paragraph clearly states that since the overseas clients are planning to visit the organization (reason), the team needs to prepare well for strong business relations and prospective opportunities (possible outcomes). Development By Comparison And Contrast This is a helpful technique for either emphasizing on the similarities or focusing on the differences between people, objects, places, situations and ideas in order to reach a judgement or conclusion. This method offers a unique slant on the differences and similarities.[12] This technique is effective if: The writer has sufficient number of points to compare and contrast. The writer compares and contrasts the first point of first topic with the first point of second topic in a logical manner. Writing all the details, facts and ideas about the first topic and then presenting the entire information and supporting details of the other part. Achieving coherence by carefully using the transitions. Development Through Illustrations And Examples One of the most effective ways to support the validity of a conclusion is to cite a few examples. Development by instances, evidences and cases substantiate the idea contained in the topic sentence. Examples contribute vividness and concreteness to the paragraph. An illustration paragraph is a story mentioning the time, action, place, process which supports and develops the central subject. It takes the narrative mode in chronological order. The examples and illustrations grab the concentration and interest of the readers.[13] Development By Classification This technique provides a logical categorization of large number of items making the paragraph comprehensible. The transitional expressions that are used are: can be divided, can be classified, can be categorized, on the basis of, the first type, the last type, etc.[14] For instance: The HR team has evaluated the employees on the scale of 10, on the basis of: Skills and competencies Ratings (1-10) Communication skills Discipline Professional attitude Creativity and out of box thinking Problem solving ability References Renee, M., Characteristics of business messages, https://smallbusiness.chron.com/five-characteristics-business-messages-22092.html, 2016, (accessed 7 July 2016). Callaway, C., Characteristics of effective messages in business communication, https://www.ehow.com/info_8282358_five-effective-messages-business-communication.html, 2015, (accessed 7 July 2016). Turner, J., and N. Reinsch, The Business Communicator as Presence Allocator: Multi-communicating, Equivocality, and Status at Work, vol. 44, no. 36, 2007, pp. 54-60. McLean S., Business communication for success, London, Oxford University Press, 2012. Bryant H., Business and Report writing skills, Australia, Charles Strut University Press, 2008. Moreau, R., The value of foreign language in business communication, Journal of business information and decision making, vol. 16, no. 3, 2013, pp. 4-12. Brown, M., The benefits of learning a foreign language, https://www.newsminer.com/business/the-benefits-of-learning-a-foreign language/article_d189bc9c-b7e0-11e3-b994-0017a43b2370.html, 2014, (accessed 7 July 2016). Chau, L., Why you should learn another language, https://www.usnews.com/opinion/blogs/economic-intelligence/2014/01/29/the-business-benefits-of-learning-a-foreign-language, 2014, (accessed 7 July 2016). Jolin, L., Why language skills are great for businesses, https://www.theguardian.com/small-business-network/2014/dec/16/language-skills-great-business, 2014, (accessed 7 July 2016). Lorcher, T., Basic methods of paragraph development, https://www.brighthubeducation.com/help-with-writing/34215-methods-of-paragraph-development/, 2012, (accessed 7 July 2016). Green, C., Paragraph development and introduction to the essay, Ney York, McGraw-Hill, 2008. Arnaudet, M., and M. Barrett, Paragraph development, 2nd edn., New Jersey, Pearson education, 1990. Grow, G., Types of paragraph development Journal of journalism, vol. 11, no. 3, 1999, pp. 10-16. Starros, A., Paragraph development: Building better support, https://www.lbcc.edu/astarros/documents/paragraph.development.PP.pdf, 2010, (accessed 9 July 2016). [1] M. Renee, Characteristics of business messages, https://smallbusiness.chron.com/five-characteristics-business-messages-22092.html, 2016, (accessed 7July 2016). [2] C. Callaway, Characteristics of effective messages in business communication, https://www.ehow.com/info_8282358_five-effective-messages-business-communication.html, 2015, (accessed 7 July 2016). [3] J. Turner and N. Reinsch, The Business Communicator as Presence Allocator: Multi-communicating, Equivocality, and Status at Work, Journal of Business Communication, vol. 44, no. 36, 2007, pp. 54-60. [4] S. McLean, Business communication for success, London, Oxford University Press, 2012, pp. 101-320. [5] H. Bryant, Business and Report writing skills, Australia, Charles Strut University Press, 2008, pp. 20-48. [6] R. Moreau, The value of foreign language in business communication, Journal of business information and decision making, vol. 16, no. 3, 2013, pp. 4-12. [7] M. Brown, The benefits of learning a foreign language, https://www.newsminer.com/business/the-benefits-of-learning-a-foreign-language/article_d189bc9c-b7e0-11e3-b994-0017a43b2370.html, 2014, (accessed 7 July 2016). [8] L. Chau, Why you should learn another language, https://www.usnews.com/opinion/blogs/economic-intelligence/2014/01/29/the-business-benefits-of-learning-a-foreign-language, 2014, (accessed 7 July 2016). [9]L. Jolin, Why language skills are great for businesses, https://www.theguardian.com/small-business-network/2014/dec/16/language-skills-great-business, 2014, (accessed 7 July 2016). [10]T. Lorcher, Basic methods of paragraph development, https://www.brighthubeducation.com/help-with-writing/34215-methods-of-paragraph-development/, 2012, (accessed 7 July 2016). [11] C. Green, Paragraph development and introduction to the essay, New York, McGraw-Hill, 2008, p. 20. [12] M. Arnaudet and M. Barrett, Paragraph development, 2nd edn., New Jersey, Pearson education, 1990, pp. 30-45. [13] G. Grow, Types of paragraph development Journal of journalism, vol. 11, no. 3, 1999, pp. 10-16. [14]A. Starros, Paragraph development: Building better support, https://www.lbcc.edu/astarros/documents/paragraph.development.PP.pdf, 2010, (accessed 9 July 2016).